Behind Our Rebrand: A Strategic Digital Collaboration
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Our Objective
As Construct Furniture continues to grow across local and international markets, it became clear that our brand and digital presence needed to evolve alongside the business.
Our rebrand and new website were not driven by aesthetics alone. They were shaped by a clear objective: to better communicate who we are as a manufacturer, what we stand for as a brand, and where we are heading as we expand our reach across Europe, the UK, and beyond.
A collaborative approach
We partnered with 9H to support this next phase of our journey. From the outset, the focus was on clarity, consistency, and alignment — ensuring that our values, capabilities, and experience were accurately reflected across every touchpoint.
The process went beyond visual identity and website structure. It involved refining our positioning, simplifying how our services and product ranges are presented, and creating a digital platform that supports both residential and large-scale project enquiries.
The outcome
The result is a brand and website that feel true to Construct Furniture today: grounded in decades of craftsmanship and manufacturing expertise, yet clearly positioned for future growth.
The new platform allows us to showcase our work more effectively, communicate our offering with confidence, and support our long-term ambition as a trusted partner for bespoke furniture, doors, and interior solutions.
Read the full case study
9H have documented the collaboration and process in a detailed case study, offering insight into the thinking behind the rebrand and website development.
👉 Read the full Construct Furniture case study by 9H here.
